Wednesday, February 21, 2007
I’ve never been married, but I’ve been in my share of failed relationships where generally everyone ends up hating each other. Often times, the finger of blame can be pointed directly at miscommunication. When two parties aren’t communicating or on the same page, anger rears its ugly head and all hell breaks loose. And that’s what has happened between Ciener-Woods Ford and me. Tempers flared and we both said some hurtful things to each other. In relationship terms, we failed to communicate and we had a nasty, ugly fight.
Remember that episode of The Andy Griffith Show where the couple fights and screams at each while throwing dishes and cups across the room…? That is what happened between the two of us.
I wanted some concessions because, lets face the truth here, Fords aren’t blowing up everyday. Things started off on the wrong foot and angry feelings kept escalating. I felt like I was getting nickeled and dimed with every person I spoke to who couldn’t hear what I was communicating. I felt like I wasn’t getting anywhere, but I was getting plenty of gasoline thrown on my fire.
Yesterday while I was having lunch with a friend, I received a call from Ed Woods of Ciener-Woods Ford in Kernersville. He stepped up to the plate and offered me the olive branch of peace. We spoke over the phone about what had happened, how things got to where they were, and he wanted to salvage our relationship.
Mr. Woods told me how firmly he believed in taking care of the customer and he has backed up his words. The misunderstanding between me and Ciener-Woods Ford has been put to rest and I feel like a valued customer. A valued customer they intend to make very happy. And they have done just that.
Mr. Woods met with me personally this morning and gave me this beautiful thing to drive while Roxy gets her new power plant.
A 2007 Ford Explorer Sport Trac that is a dream to drive.
Mr. Woods and I expressed our apologies to each other and I feel that we have made something very positive out of the unfortunate negative we started with. I now have a greater respect for Mr. Woods and I can’t recommend them enough. If it weren’t for the Ciener-Woods 10 year or 100,000 mile warranty, I would be up a creek of excrement without a paddle. They are backing up the product they sale and dammit if they aren’t making me happy as hell.
I come from a long line of Ford people. The first car that I ever drove was a 1971 Ford Torino 500. It was supposed to be mine. I loved that thing with its Hurst 4-Speed shifter and V-8, but Mom did a “Dukes of Hazzard” off a mountain in West Virginia and totaled her. My first car as an owner was a used 1973 Gran Torino (“Hilda”) that was as ugly as Marty Feldman, but she ran like V-8 powered wind. I purchased a 1987 Escort EXP (“Ruby”) brand new and I wasn’t very pleased with the service I got from that dealership. But when came time to purchase my next vehicle, I still went to them when I couldn’t get a good deal from a competing dealership in Greensboro. I bought a 1998 Ford Ranger (“Spoon”) and the service didn’t improve. When someone totaled Spoon with only 4 payments left, my father suggested Ciener-Woods Ford in Kernersville. A dealership that he has been quite content with over the years.
I totaled it up… Our family has had over 14 Fords since my dad started driving in 1956. The families of both my parents have always been Ford people. It’s in my blood. I didn’t want to turn my back on them. Ed Woods and the folks at Ciener-Woods Ford have brought me back into the fold.
It took a whale of a man to do what Mr. Woods did and I thank him